Author: Jennifer Mattern

  • An Open Letter on Trust, “Experts,” and Blogging

    By Jennifer Mattern on June 22, 2016
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    *Note* This post and podcast episode contain explicit language, as regulars will know pretty much all rants here do. If you don't want to read / listen to that, skip this one. Bloggers. Readers. Friends. We need to talk. Do you know what I love about All Indie Writers readers, including you? You're out there carving your own path, pursuing […]
  • 3 Month Blogging Challenge: The Pre-Launch Plan

    By Jennifer Mattern on June 21, 2016
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    When announcing the current three-month blogging challenge where I'll report on progress and stats for a brand new site launch, I mentioned the three-month clock wouldn't start until launch. But that doesn't mean nothing's happening. A lot of pre-launch work goes in on the backend before a new blog launch, and today I'm going to share that plan (plus a […]
  • Get an Inside Look at My Blog Launch Process

    By Jennifer Mattern on June 17, 2016
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    You were asked to vote on my next big writing challenge or experiment, and boy did you come through. I'll be honest. I didn't expect much voting given how difficult it was to pull initial ideas out of you. But vote you did. I didn't think we'd hit 50 responses by the end of the day Friday. Instead, you doubled that […]
  • Writing Challenge Survey & a New “Coaching” Series

    By Jennifer Mattern on June 16, 2016
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    Two bits of news to share today: Writing suggestion challenges (asked for recently on the blog) have come in, and the survey is now live for voting. Please vote. Votes will close at the end of my work day Friday as long as there's no tie and we hit at least 50 responses (we're almost there already, so that's not […]
  • Journalists & PR Pros Go Head-to-Head

    By Jennifer Mattern on June 14, 2016
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    Journalists. Public relations professionals. Frenemies of the highest order. No doubt you've seen journalists and bloggers complain about bad PR pitches. You may have even seen them here (like this lazy pitch from Upwork). Despite the tendency of writers to call out PR folks, the truth is many of us need them. We need their clients and employers as sources for stories. […]
  • Writers Worth Month Roundup 2016

    By Jennifer Mattern on June 8, 2016
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    Every May, Lori Widmer runs Writers Worth Month over on the Words on the Page blog. She features a collection of guest posts, profiles of experienced freelance writers, and her own tips and insight into realizing our worth (and getting paid what we're worth) as freelance professionals. Each year I take part in this month-long event. This year I submitted a guest […]
  • Choose My Next Writing Challenge

    By Jennifer Mattern on June 4, 2016
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    While having coffee with Lori Widmer yesterday, I mentioned I was thinking about letting my readers choose my next big writing challenge or experiment. I'm not sure if I'm a total glutton for punishment or if I just trust you guys and gals an awful lot, but I decided I'm going to run with this idea. So here's the deal: […]
  • An Early 2016 Mid-Year Writing Check-In (And Why You Should Do One Too)

    By Jennifer Mattern on June 2, 2016
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    We're coming up on the midpoint of 2016. That means it's a great time to reflect on our progress thus far. Most years I share my writing goals and resolutions with readers around January and then post a mid-year check-in around early July. This year I conducted my mid-year check-in early. And I highly recommend you do the same. Why Conduct […]
  • Story Setting Inspiration for Writers (When You Can’t Plan a Visit)

    By Jennifer Mattern on May 26, 2016
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    Maybe you want to set a story in an exotic location you've never visited. Or perhaps you're creating an entirely fictional setting for your book. How are you supposed to describe real (or just realistic) locations if you can't show up, meet some locals, and check out similar areas for yourself? Whether you realize it or not, story setting inspiration is right […]
  • Pen Names and Gender Anonymity (Podcast)

    By Jennifer Mattern on May 9, 2016
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    This week on the All Indie Writers Podcast, I tackle a question from Jeremy Tarrier. He was curious about how a writer might protect gender anonymity when writing under a pen name (or if it's really even a problem). Listen now. This was an interesting topic for me because I actually have the opposite problem: I write under an ambiguous […]