Author: Jennifer Mattern

  • Should You Critique a Friend’s Writing? (Podcast)

    By Jennifer Mattern on April 30, 2016
      This week's podcast episode is now up. If you aren't subscribed yet, you can listen from the show notes page (or directly via SoundCloud).   Listen now.   This week's episode features guest co-host, Yolander Prinzel (find her on Twitter). Yolander and I chat about serving as a critique partner, beta reader, or editor for friends and other writers you know […]
  • Freelance Writer Survey: State of Content Marketing 2016

    By Jennifer Mattern on April 29, 2016
    Are you a U.S.-based freelance writer? If so, I have a quick favor to ask. Would you be so kind as to take the State of Content Marketing 2016 survey from CopyPress? It doesn't take very long. I promise. (Disclosure: CopyPress is a client; I was brought in to consult on some changes made to this survey.) Take the survey. […]
  • A Writer’s Guide to Pulling a Successful All-Nighter

    By Jennifer Mattern on April 27, 2016
    Ah, the dreaded all-nighter. They're gobs of fun, aren't they? When you work as a freelance writer, they're occasionally a necessary evil if you get behind on a project and you're on a deadline. Thankfully I haven't had one of those kinds of all-nighters in quite some time. In my case it's usually somewhere between insomnia (due to stress or […]
  • Personal Branding for Freelance Writers: Social Media Dos and Don’ts (Podcast)

    By Jennifer Mattern on April 25, 2016
    Last week's podcast is now up. If you aren't subscribed yet, you can listen from the show notes page (or directly via SoundCloud). In this episode I pick up on my conversation with Dann Alexander, having answered another of his questions in Episode 18. This time Dann wanted some social media dos and don'ts when it comes to building your […]
  • Dreams, Ambitions, and Finding Balance in Your Business

    By Jennifer Mattern on April 19, 2016
    Do you ever feel like you aren't living the life you really want to live? That your dreams and ambitions are going unfulfilled? That you've lost sight of things you're passionate about, and you're not quite sure when you got off-track? I do sometimes. Actually, these days, make that a lot. Maybe your dreams involve publishing your first novel. Maybe […]
  • Media Kits for Writers: A Beginner’s Guide

    By Jennifer Mattern on April 18, 2016
    One of my current projects is assembling a new media kit. As you might know, I have a background in public relations. So I'm keenly aware of the importance of earned media, and have been securing coverage for my clients for quite some time. While I've also secured my fair share of coverage for myself, with changing professional ambitions in […]
  • Fear, Confidence, Lying, and Using What You’ve Got (Podcast)

    By Jennifer Mattern on April 17, 2016
    Princess Jones is back at it again, co-hosting the All Indie Writers Podcast. OK. She pretty much ran the show. But that's why we had so much fun with this one. We chatted about fear and confidence issues writers often deal with. Listen now. (Extended cut) *Note: This episode contains explicit language. Also, if you prefer the shorter version you can […]
  • Find Writing Motivation by Going Back to Basics [Podcast]

    By Jennifer Mattern on April 11, 2016
    I'm a bit late in sharing this, but last week's podcast episode on writing motivation is now up. This one is the first solo episode after the re-launch. Dann Alexander ( and I were chatting on Twitter about show ideas. He suggested going back to basics as a way of staying motivated to write. He specifically brought up the idea of writing […]
  • Why I’m Going Back to My Maiden Name

    By Jennifer Mattern on April 4, 2016
    Chances are good you've only ever known me as "Jenn Mattern." But that's not my legal name, and it hasn't been since 2012 when I got married. Soon that will change. I've decided to go back to my maiden name. On numerous occasions, I've talked with other female entrepreneurs who were facing the same decision. That's what I'd like to do […]
  • Why Freelance Pros Should Care About Media Outlets Not Paying Writers [Podcast]

    By Jennifer Mattern on April 2, 2016
    The All Indie Writers Podcast officially re-launched yesterday with Episode 17. Lori Widmer stopped by the show again to serve as my guest co-host, so a big "thank you" to Lori. Some of the things we touch on in this episode include: The Huffington Post, and Stephen Hull's stance that he's "proud" to not pay their bloggers; Why freelance professionals […]