Blogging

  • Media Kits for Writers: A Beginner’s Guide

    By Jennifer Mattern on April 18, 2016
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    One of my current projects is assembling a new media kit. As you might know, I have a background in public relations. So I'm keenly aware of the importance of earned media, and have been securing coverage for my clients for quite some time. While I've also secured my fair share of coverage for myself, with changing professional ambitions in […]
  • 10 Reasons Your Guest Post Pitches Get Ignored

    By Jennifer Mattern on February 25, 2016
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    Every week I receive dozens of guest post pitches across all of my blogs, and it's not uncommon for that to creep over 100 in a week (and those are just the ones making it past my inbox filters; imagine how many bigger blogs must have to sort through). Yet I respond to less than 10% of those pitches. Even […]
  • February Writing Challenge: 30 Blog Posts in 30 (er, 29) Days

    By Jennifer Mattern on February 1, 2016
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    When I shared my 2016 goals with you previously, I mentioned pursuing a variety of challenges. That includes taking on the monthly writing challenges featured in the All Indie Writers forum. For February, let's focus on getting our blogs off to a good start for the year. This is normally a 30 blog posts in 30 days challenge (the challenge […]
  • How to Boost Your Writing Income Before the End of the Year

    By Jennifer Mattern on November 13, 2015
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    We're already in the year-end holiday season in the U.S., and with Black Friday coming later this month we'll see the unofficial start of the holiday shopping season. That's great for retailers. But did you know it can also be great for you as a writer? Even though the New Year will be here before you know it, you still […]
  • How to Use Books (and Amazon) to Find Great Blog Post Ideas

    By Jennifer Mattern on September 8, 2015
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    When you work on your blog's editorial calendar (or even a more general list of blog post ideas), do you ever feel stuck? While there are plenty of headline template lists and blog post idea lists available, and I've even provided some here, sometimes you just don't know what to write about. I'll let you in on a little secret. […]
  • Quick Tip for Bloggers: Use Notepad ++

    By Jennifer Mattern on September 1, 2015
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    I was contacted several days ago by a fellow freelance writer and blogger. He was having problems on his WordPress site where his theme was no longer compatible with the WordPress core. It caused elements of his site to disappear. Another colleague pointed him in my direction, and thankfully I was able to find a patch. The problem? The patch was […]
  • Quick Tip: Write Blog Posts Faster with Formatting Shortcuts

    By Jennifer Mattern on August 25, 2015
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    WordPress 4.3 was recently released, and if you haven't upgraded yet you should. It has a great new feature for writers, helping you write blog posts faster while spending less time formatting your content. When we talked about using Scrivener for blogging, I shared a free Markdown cheat sheet with you. Markdown lets you use simple formatting shortcuts as you […]
  • Quick Tip: Stop Manually Inserting Ads Into Blog Posts

    By Jennifer Mattern on August 11, 2015
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    If you run a blog as an income stream, chances are that you've at least tried to earn some advertising revenue. But managing ads on your blog can involve a big time investment. Fortunately you don't have to manually insert ad code in every blog post. Occasionally this makes sense, like when you want to insert an affiliate ad that's relevant only […]
  • Quick Tip: Keep Blog Post Ideas Coming by Writing a Series

    By Jennifer Mattern on July 7, 2015
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    Recently we looked at eight blog post ideas you can fall back on if you suddenly aren't sure what to write about on your blog. Today I have another tip along those lines -- something you can do on a regular basis to make idea generation a bit easier. This week's quick tip for bloggers is to write post series […]
  • 7 Ways to Speed Up Your Website (Infographic)

    By Jennifer Mattern on June 20, 2015
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    Whether you're a freelance writer with a professional site, an author with a site to promote your books, or a blogger, website speed and stability matters. So for this week's "short share" feature, let's look at some tips for speeding up your WordPress websites. This infographic comes from MadLemmings.com. Courtesy of: Mad Lemmings How many of these tips have you […]