Blogging

  • WordPress for Writers: Tips, Tricks, Plugins, and Hacks – Part 3

    By Jennifer Mattern on March 10, 2014
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    We've already looked at WordPress basics and WordPress plugins for writers. In this third, and final, post in our series on WordPress for writers we'll look at a few tips, tricks, and hacks that didn't fit in anywhere else. Not all writers will need these, but the tips and tricks below will help you customize your site to make it […]
  • Can I Really Make Money From My Blog? – Reader Question

    By Jennifer Mattern on March 9, 2014
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    There are many reasons to start a blog. One popular reason is to make money. When you do that, you treat your blog as a business model in its own right. Many people try to earn money from their blogs. Some succeed. Others fail. And much of that comes down to your strategy, your niche specialty, and the plan you […]
  • WordPress for Writers: Tips, Tricks, Plugins, and Hacks – Part 2

    By Jennifer Mattern on March 8, 2014
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    In Part One of my post series on WordPress for Writers, I covered some of the most basic steps you should take and settings you should change right after installing the WordPress platform. In Part Two of this series, I'll share some WordPress plugins that I consider must-haves -- ones you might want to set up well before launching your […]
  • WordPress for Writers: Tips, Tricks, Plugins, and Hacks – Part 1

    By Jennifer Mattern on March 6, 2014
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    From working on my own WordPress issues to seeing a minor WordPress rant from John Soares, from talking WordPress security with Lori Widmer and Cathy Miller to recommending an SEO plugin on the forums to Alicia Rades, WordPress has been the talk of the day. And it's clear that writers are all over this blog / do-just-about-anything-you-want platform. That's a […]
  • Weekend Reading: Blog Revenue Streams

    By Jennifer Mattern on March 1, 2014
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    How would you like to earn your living as a professional blogger? If that sounds like an ideal career to you, there are three basic paths you can choose from: Get a full-time job as a blogger. Become a freelance blogger and blog for clients. Make money with your own blogs. Let's focus on that last option -- blogging as […]
  • Create a Custom 404 Error Page for Your Writer Website or Blog

    By Jennifer Mattern on February 28, 2014
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    In my post "4 Elements of Effective Freelance Writing Websites," I suggested creating a custom 404 error page to help misdirected prospects find what they're looking for. A 404 error is a "page not found" error message someone sees if they try to visit an address on your site that doesn't exist. No one likes seeing an error message. So […]
  • Discover the 6 Essential Variables to the “Blogging Better” Formula

    By Alicia Rades on February 21, 2014
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    When you graduated high school, you jumped for joy not because you were glad you made it, but because you thought you’d never have to learn another mathematical equation again. The Pythagorean Theorem? Forget about it! But there’s one formula you can’t pass up as a blogger: C(D+E+F)A+B Confused? Let’s break it down and look at each variable. A: A […]
  • Why You Shouldn’t Ignore Content Theft (and What You Can do About It)

    By Jennifer Mattern on February 17, 2014
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    Today Kathryn Aragon was kind enough to host a guest post from me about content theft. In it, I explain: Why freelance writers and bloggers shouldn't ignore it (and why you're crazy if you think those "free backlinks" are a good thing); How you can track down information about even the most anonymous content thieves; What you can do to […]
  • How to Write a Blog Business Plan

    By Jennifer Mattern on February 12, 2014
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    When I first went into business for myself (full-time PR firm, part-time business writing and blogging), I had a pretty standard formal business plan. Later, and I expanded my Web publishing efforts, I started using a much simpler model -- one page versions that help me map out my plans and ideas on a project by project basis. I've even […]
  • Blogging Tip: Simplify Your WordPress Anti-Spam Efforts

    By Jennifer Mattern on February 11, 2014
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    If you're a blogger, you probably get more than your fair share of blog comment spam. This can include anything from robots to bad SEO professionals spamming you for backlinks to trackback spam. You have a few options to deal with them: You can let them go live on your site. (Ick!) You can moderate all comments manually.  (But why?) […]