Web Writing

  • Make Your Writing Funny: Exaggerating Details

    By Matt Willard on November 4, 2010
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    One of the easiest and funnest ways to joke about something is to exaggerate a detail about it. You've been subjected to a "yo momma" joke before, I bet. Maybe fired off a few yourself? We're basically going to be writing those, except a bit more...refined. And you DON'T have to pick on anyone's weight if you want to. Fortunately, […]
  • Make Your Writing Funny: How to Develop Improv Skills by Yourself

    By Matt Willard on October 28, 2010
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    The best kind of jokes are the ones that pop fully formed into your head. Somehow your mind makes that instant connection, that instant relationship between two ideas, and forms a zinger that totally kills. The only problem is that this doesn't happen often, at least not enough to make it your only comedy writing technique. Still, if you develop […]
  • Make Your Writing Funny: Using Humor In Ad Copy

    By Matt Willard on October 21, 2010
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    I actually own The Copywriter's Handbook, in that disasterous age when I thought I should be a copywriter for a living. (I'll tell you that story another time, once I've figured out how to add more explosions.) The author, Bob Bly, had this to say about creating entertaining advertising: "...the goal of advertising is not to be liked, to entertain, […]
  • Make Your Writing Funny: Writing Humorous Character Reactions

    By Matt Willard on October 14, 2010
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    In the last article, we talked about creating humorous characters for fiction. Now that we've done that, let's toss them into the pit and actually get 'em to do funny stuff. Remember that a humorous character is just a normal character that has exaggerated traits or expresses his personality in an exaggerated way. And the reactions DON'T have to be […]
  • Make Your Writing Funny: Creating Humorous Fictional Characters

    By Matt Willard on October 12, 2010
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    Sprinkling some gags into an article is one thing, but add humor to a funny fictional story is a whole new bucket of fish. There are definitely jokes in humorous fiction, but since you're also trying to create atmosphere, normal one-liners often don't slide very well into a story. If a joke doesn't feel like a natural puzzle piece in […]
  • Make Your Writing Funny: Adding Humor to Articles, Columns, and Blog Posts

    By Matt Willard on September 16, 2010
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    Now we can actually slide some humor into your writing. Let's keep it simple for now - we'll start by adding some funny bits into articles, columns, blog posts...any kind of straight, informative writing. It's all about using the right lines at the right times. Strategic application is key, like you're going to war with your article or something. The […]
  • Improving Readability and SEO with One Simple Tool

    By Guest on September 15, 2010
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    The following is a guest post from Maria Rainier, explaining how SEO tools like All Freelance Writing's free keyword density analyzer (specially developed with writers in mind) can help writers improve the readability of their articles. -- There are plenty of SEO tools available on the Web, and most of them are great for giving you a simple keyword density […]
  • Myth: Web Content Writers Can't Earn as Much as Business Writers

    By Jennifer Mattern on August 19, 2010
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    Recently I busted the myth that Web writers don't get paid as much as print writers. Today let's tackle another one -- the issue of freelance writing rates between Web content writers and business writers (like me) who happen to focus on writing for the Web. Often when I or other business writers talk about earning more money as a […]
  • Web Writing Doesn't Pay as Well as Print Writing (NOT!)

    By Jennifer Mattern on August 17, 2010
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    Let's tackle a very common myth about Web writing. I see it all the time on freelance writing blogs and forums. There are people out there telling new or aspiring Web writers that the Web simply doesn't pay as much as print work does, and they need to get used to it. I've even seen the term "old school" tossed […]
  • Jokes I Can't Do in Standup

    By Clint Osterholz on August 4, 2010
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    I hate being a writer sometimes. I hate it because it screws with my head. I hate that I can be funny, but only in that long, drawn out way that only writers can be funny. My dream career is performing standup full time, and I'm miles from making that happen because I keep writing these damn jokes that are […]