Let's kick off this week full of freebies and announcements with a SWOT analysis worksheet. Add this to your marketing arsenal as a way to figure out your current place within your market.
The first page of the .pdf includes a brief background on what a SWOT analysis is (lets you map out your strengths, weaknesses, opportunities, and threats), and it includes a sample filled out for a hypothetical freelance writer. The second page is a blank worksheet you can print and fill out in your own marketing planning process for your freelance writing services.
If you'd like to share this free tool with other freelance writers, please remember to link to this page or our list of resources for writers. Do not hotlink our download files directly. Thanks!
Jennifer Mattern is a professional blogger, freelance business writer, and indie author. She began writing for clients in 1999 and started her first blog in 2004.
She owns 3 Beat Media - a publishing and client services company which operates All Indie Writers as well as several other websites and blogs including The Busy Author's Guide and BizAmmo. Jenn comes from a background in online PR and social media consulting, having owned a small PR firm for several years before choosing to pursue a full-time writing and publishing career.
Jenn also writes fiction under multiple pen names in the areas of children's fiction, mysteries, and horror fiction. Jenn is an active member of the Horror Writers Association (HWA) and currently serves as the organization's Assistant Coordinator of Promotions and Social Media.
Latest posts by Jennifer Mattern (see all)
- 71 Tools and Tactics for Your Book Marketing Plan - October 20, 2014
- Book Marketing Timeline: From Pre-launch to Post-launch - October 16, 2014
- Free Book Marketing Plan Outline - October 15, 2014
- Book Marketing Plans: Keep Market Research Simple - October 14, 2014
- Book Marketing Plan Basics - October 13, 2014