It can be easy to get comfortable in a routine as a freelance writer. And sometimes that means we don’t continue to market our services as much as we should — something we should do even when our schedules are full.
So today let’s look at some signs that you should seek out new freelance writing opportunities. Some are signs that you’ve waited too long and need to kick your marketing into high gear, and some are simply signs that you might be due for a change.
You lost a client.
I know this one is obvious, but it doesn’t always seem that way. Instead of seeking new opportunities you might just fall back on other clients and look for an increased workload. While there’s nothing wrong with that, don’t forget that an opening in your schedule is the perfect opportunity to try something new.
Find a new client or type of client. Pursue a new kind of service you’ve wanted to offer. Just take that time to do something you’ve otherwise been putting off.
A client decreased their regular orders.
Sometimes clients have to cut back on regular writing services because their business needs change or they can’t afford to continue. This is another great opportunity to try something new. Besides, how good will it feel when they come back for more later and you have to turn them down because you’re already booked with another reliable and well-paying client? It’s nice to have options.
You’ve outgrown an opportunity.
Sometimes you’ll feel as though you’ve outgrown a client. There’s nothing wrong with this. It happens a lot. Over the years you’ll gain experience and your skills will improve. Your compensation and projects won’t always account for that. You can try to renegotiate with a client, and some will be happy to do so. But if not, it might be time to amicably part ways and focus on finding new clients and projects that are a better fit for your current situation.
You become uncomfortable with a client.
Sometimes client relationships don’t progress as well as you’d like. A client might disrespect you in some way. Or they might simply make changes to their business that you’re not comfortable with (like expecting you to go from writing unbiased posts to undisclosed posts for their sponsors). If something makes you uncomfortable, take it as a sign that you should start looking elsewhere. This way when you’re ready to leave, you’ll have other opportunities lined up.
There is an increased demand for your services.
Moving on to new opportunities doesn’t always result from bad situations. You might be perfectly happy with your current clients and workload, but suddenly you’re getting more inquiries than usual. If you see an increased demand for your services, it might be the right time to increase your rates and move on to clients and projects that will take you to the next level of your career. Again, just make sure you part with existing clients amicably. You never know if you’ll want to work with them again in the future.
What other things tell you it’s time to look for new freelance writing opportunities? What do you do when you’re ready to take your career up a notch? Share your thoughts in the comments.