Posts tagged with ‘book marketing tactics’

  • 71 Tools and Tactics for Your Book Marketing Plan

    By Jennifer Mattern on October 20, 2014
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    In my recent book marketing plan series I shared a book marketing plan outline. One element of that outline involved marketing and PR tactics to support your larger promotional strategy. These are the specific things you'll do to promote your book and your visibility as an author. While I'm working on a short e-book covering basic book marketing and PR […]
  • 15-Minute Book Marketing Tactics for Busy Authors

    By Jennifer Mattern on July 3, 2014
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    Raise your hand if you're an author who has ever complained that you don't have enough time to market your books. After all, you're too busy writing, right? While making time for larger book marketing efforts is a requirement and reality of self publishing today (or any publishing for that matter), there are still plenty of things you can do […]