What is a Writer Platform?

You'll see me talk a lot about building a writer platform here at QueryFreeFreelancer.com, but what exactly is a platform? Your writer platform is basically a collection of tools and tactics that allow you to build and maintain both visibility and demand for your freelance writing services. Think of it as your built-in audience. The idea is to build an audience that will benefit your writing career, either through contacts and referrals or direct job offers from prospective clients. It's what helps people find you, so you don't have to spend all of your time finding them.

Profile image for Jennifer Mattern

Jennifer Mattern is a professional blogger, freelance business writer, consultant, and indie author. She runs numerous websites & blogs including All Freelance Writing, Freelance Writing Pros, NakedPR, and Kiss My Biz.

Jenn has 25 years' experience as a professional writer and editor and over 20 years' experience in marketing and PR (working heavily in digital PR, online marketing, social media, SEO, new media, and thought leadership publication). She also has 19 years' professional blogging and web publishing experience (including web development) and around 18 years of experience as an indie author / publisher.

Jenn also writes fiction under multiple pen names and is an Active member of the Horror Writers Association.

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