Free Blog Business Plan Template

on December 18, 2012 in Blogging, Writers' Resources

Recently we talked about how to write a blog business plan. As promised, I've put together a simple blog business plan template that you can use for your own niche or business blog.

Why Have a Blog Business Plan?

If you want to make money blogging, a blog business plan is a must. Business plans help you get a better picture of where your business (in this case a blog) currently stands, how you can better compete in your market, and how you can run a more profitable venture.

My blog business plan template helps you evaluate a variety of things such as:

  • The overall mission or concept behind your blog;
  • Your business structure (so you can alter it if appropriate);
  • Your strengths and weaknesses (so you can use or overcome them);
  • Your budget (so you can control blog costs and maximize revenue);
  • Your blog revenue streams;
  • Your business and marketing goals;
  • Your primary competition;
  • And much more.

Download the Blog Business Plan Template

You can download my blog business plan template in an editable Word document (.doc) here:

Download the Blog Business Plan Template from All Freelance Writing

Note: This blog business plan template doesn't go into the topic of blog content strategy. We'll discuss that more in the New Year, mostly at my new blog on blogging -- It officially launches January second, but there's plenty of content there to get you started. Be sure to check it out.

Thanks for sharing!
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Jennifer Mattern is a professional blogger, freelance business writer, and indie author. Through her company, 3 Beat Media, she operates All Indie Writers,,, and numerous other blogs.

Jenn has over 15 years experience writing for others, over 11 years experience in blogging, and 9 years experience in indie e-book publishing. She is an Active member of the Horror Writers Association.

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  1. Peter Mutiso February 28, 2013 Reply

    Hi Jennifer,

    I agree with you. A business plan for a blog is very important as it helps in evaluating your performance against the set goals

  2. Celia April 4, 2013 Reply

    Thank you so much for this article. Being a marketer at heart, I was yearning for a blog business plan but as a new writer, I didn’t know where to start. You gave me a new perspective on structure, metrics and performance that I had not otherwise considered. A million thanks for not only sharing your expertise, but the template itself. It’s so much more powerful to see the template alongside the article.

  3. sutopo November 19, 2014 Reply

    Thank you for your help so much! Look forward to sharing how you have helped and looking forward to reading more from you.

  4. JT Hizon December 5, 2014 Reply

    This really is helpful. As a Filipino, doing business in the Philippines also requires this kind of stuff. Having a business requires preparation in order for one to succeed. That’s why having a business plan is important.

  5. om juki February 26, 2015 Reply

    This really is helpfull, Thank you so much for this article

  6. mas alwib March 3, 2016 Reply

    Hi jennifer, thansk for your share
    i found this template, i will try to use it on my business blog

  7. PerPe March 17, 2016 Reply

    Very thanks for you jennifer ,
    i’m try to make businnes blog like this .
    and i hope, i can make it

  8. Hamacaan April 8, 2016 Reply

    Great article, really helpfull for starting bussines,

    Gratitude Jennifer

  9. gopena October 5, 2016 Reply

    Nice explaination. Great tutorial. Thanks for Jennifer 🙂

  10. hewan peliharaan October 17, 2016 Reply

    awesome post, finnaly I find business template for my blog business. thanks jenifer

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